Dutch Bros posts another quarter of traffic growth amid industry-wide consumer pullback

Core Insights - Dutch Bros is experiencing growth in a challenging foodservice environment, achieving its fifth consecutive quarter of transaction growth despite broader industry declines [2] - The company has improved its full-year outlook to 5% same-store sales growth, driven by strong spending from Gen Z customers [2] Company Strategy - Dutch Bros aims to more than double its store count in the next four years, focusing on operational efficiencies, brand awareness, and food program expansion [4] - The company is implementing operational improvements to reduce drive-thru wait times and enhance customer service [5] Product and Service Development - The hot food program pilot has expanded to 160 stores, with plans for a larger rollout by the end of 2026, expected to contribute a 4% lift in same-store sales [5] - The Dutch Rewards program is a key driver of transaction growth, with nearly three-quarters of all transactions now coming from rewards purchases [6]