携程高级副总裁王韦:中国入境游已进入全面繁荣期
Xin Lang Ke Ji·2025-11-08 07:15

Core Insights - The forum on the 10th anniversary of the China-Australia Free Trade Agreement highlighted significant growth in inbound tourism orders for Ctrip this year, driven by favorable entry policies and visa exemptions [1][2] Group 1: Inbound Tourism Growth - Inbound tourism orders for Ctrip have seen a significant year-on-year increase, attributed to the ongoing release of entry facilitation policy benefits, including visa exemptions for multiple countries [1] - Russia has emerged as the fifth largest source of inbound tourists to China, surpassing Japan and South Korea in the Beijing market [1] Group 2: Policy and Service Enhancements - The National Immigration Administration announced the launch of an online "entry card" submission system by the end of November, enhancing the efficiency and comfort of the entry process for international tourists [1] - The focus of inbound tourism policy is shifting from "policy-driven" to "quality-driven," indicating a transition towards promoting consumption expansion [1][2] Group 3: Future Strategies - Ctrip plans to enhance inbound tourism through improved service guarantees, development of unique product systems, and strengthened global marketing efforts [2] - The company is leveraging AI technology to improve the experience of international tourists, with the Trip Genie feature providing comprehensive travel solutions through natural language interaction [2] - Ctrip's AI Agent customer service system supports 26 languages and handles nearly 5,000 inquiries from international tourists daily, optimizing service efficiency and resource allocation [2]