Core Insights - Arla Foods showcased its commitment to innovation by launching three globally debut products at the China International Import Expo, highlighting its focus on health and taste integration for Chinese consumers [1][2] - The company is experiencing strong growth in its "Arla Baby & Me" infant formula series, particularly with its cross-border HMO products and organic A2 offerings [1] Product Launches - Arla introduced Cocio coconut-flavored chocolate milk, which contains only four ingredients and has a calorie count of 76 per 100ml, appealing to health-conscious consumers [1] - Two new cream cheese products were launched in 50g packaging to help consumers control portion sizes [1] Market Strategy - Arla plans to expand its cross-border and large trade channels in China, focusing on early life nutrition products [2] - The company will upgrade its "Arla Baby & Me" series with six core HMO formulas in early next year and continue to enhance its organic product offerings in the offline large trade channel [2]
进博会消费观察｜阿拉福兹深耕“健康与美味”
Jing Ji Guan Cha Bao·2025-11-08 15:43