（第八届进博会）进博会上的浙商：多维度拥抱“进博机遇”展开放新姿

Group 1 - The eighth China International Import Expo (CIIE) is being held in Shanghai from November 5 to 10, attracting 43 trading groups and over 700 sub-groups, with Zhejiang's "buyer group" signing procurement contracts worth 14.5 billion yuan, signaling openness [1] - The consumer goods exhibition area remains a highlight, featuring brands like the Bulgarian skincare brand "Bafushi," which has gained popularity and established a presence at the expo thanks to the efforts of local entrepreneurs [2] - The expo showcases a mix of high-tech innovations and artisanal products, with brands like Temeike leveraging the event's "premiere effect" to launch new products and enhance brand visibility [3] Group 2 - The expo has introduced a "cross-border e-commerce preferred platform" and service area, with Tmall International providing one-on-one support for international brands, facilitating their entry into the Chinese market [6] - Companies like Dian Diagnostics have participated in the expo for eight consecutive years, using it as a platform to introduce advanced technologies and promote innovation, while also expanding their export business [7] - Zhejiang enterprises are increasingly becoming participants and co-builders in the global innovation ecosystem, with companies like Yigao Group showcasing cutting-edge technologies and fostering international collaboration [8]