进博会消费观察｜恒天然连续八年亮相进博会，全面展示高品质草饲乳品

Core Insights - Fonterra has participated in the China International Import Expo for eight consecutive years, showcasing its commitment to the Chinese market and emphasizing its high-quality grass-fed dairy products [1][3] - The company introduced the "New Zealand Certified Grass-Fed Pasture" certification, which supports the New Zealand Dairy Grass-Fed Management Standard, ensuring that dairy cattle's feed consists of at least 90% grass-based feed [1] - Fonterra's dairy cows spend an average of over 350 days per year on pasture, with approximately 96% of their diet consisting of grass, hay, and forage crops [1] Group 1: Product Innovation and Local Collaboration - Fonterra has established six application centers and one innovation center in China to develop dairy product solutions tailored to local needs [2] - The company’s food service brand, Anchor, has launched popular products that blend Western and regional Chinese cuisines, along with a digital platform providing insights and support for restaurant clients [2] - Fonterra's ingredient brand, NZMP, offers a diverse range of dairy raw materials, including milk powder, cream, cheese, and specialized ingredients, showcasing innovative nutritional solutions [2] Group 2: Future Outlook and Commitment - Fonterra's leadership expressed confidence in the Chinese market and plans to leverage the Import Expo to introduce more high-quality dairy products from New Zealand [3] - The company aims to support the high-quality development of China's dairy and food industry while contributing to the improvement of national health standards [3]