Core Insights - Zhengzhou is emerging as a leader in the micro-short drama industry, supported by favorable policies and a strong cultural and industrial foundation [1][2][3] Group 1: Industry Performance - Zhengzhou ranks first in micro-short drama dissemination strength and second in overall industry strength according to the DataEye report [1] - In 2024, Zhengzhou is expected to release 3,194 micro-short dramas, with 203 making it to the national popularity list, generating a market size of 2.3 billion yuan [3] - The city has seen a 30% increase in tourist numbers due to popular micro-short dramas like "Encounter with Shaolin Kung Fu" [3] Group 2: Cultural and Economic Integration - Zhengzhou's rich cultural heritage and modern urban development create a unique environment for film and television production [2] - The local government has implemented policies to support the high-quality development of the micro-short drama industry, aiming to create jobs and promote cultural tourism integration [2][3] - The city is leveraging its historical sites and modern infrastructure to enhance its cultural tourism appeal, with over 820 production companies and more than 830,000 industry professionals [2] Group 3: Future Development Strategies - The government plans to enhance regional collaboration in cultural tourism, focusing on the ancient capitals of Zhengzhou, Kaifeng, and Luoyang [5] - Initiatives like the "Cultural + Industry + Technology" approach are being adopted to further develop the micro-short drama sector [1][4] - The integration of culture and tourism is seen as a pathway to elevate the cultural industry into a pillar of the economy, with ongoing actions to improve the business environment for cultural enterprises [6]
微短剧榜单里有文旅强省的脉动
He Nan Ri Bao·2025-11-09 23:17