Core Insights - The company Akva Marine Bio has significantly expanded its presence in the Chinese market since its initial participation in the China International Import Expo (CIIE) in 2019, where it shared a booth with other small Norwegian enterprises [3][5] - The company has seen substantial sales growth, with a partner achieving over 10 million RMB in a single day during last year's expo, highlighting the effectiveness of live streaming for product promotion [5][9] - Akva Marine Bio has established a Beijing branch in December 2021, following its Shanghai office, indicating a strong commitment to the Chinese market [7][9] Company Development - Initially, the company had a very small exhibition space of about one square meter, but it has since grown to have its own independent exhibition area at the expo [3][5] - The product line has expanded from just krill oil to include two new products showcased at this year's expo, reflecting the company's responsiveness to Chinese consumer demands [9][11] Market Strategy - The company views the Chinese market as crucial, contributing significantly to its global revenue, and has experienced several-fold growth in this market [9][13] - Akva Marine Bio aims to provide tailored solutions to meet diverse consumer needs, emphasizing the importance of understanding customer preferences [11][13] Industry Impact - The company's journey serves as a reference model for other Norwegian enterprises looking to enter the Chinese market, sharing experiences and opportunities gained from participation in the CIIE [11][13]
视频丨昔日“拼桌”上进博的挪威老友 在中国找到大市场
Yang Shi Xin Wen Ke Hu Duan·2025-11-09 23:50