三城联手打造“2025长江之恋”IP

Core Points - The event "2025 Yangtze Love: Three Cities in Joy" was launched on November 8, aiming to promote cultural tourism and enhance market activity along the Yangtze River [1] - The initiative involves three cities: Meishan, Yibin, and Luzhou, focusing on cultural experiences, love exploration, and tourism [1] - The event is part of the "Dongpo Cultural Month" series, highlighting the cultural significance of Dongpo and creating unique experience routes that blend traditional culture with modern emotional needs [1] Summary by Categories Event Overview - The launch ceremony took place at the San Su Temple Museum in Meishan [1] - The event aims to create a romantic festival that integrates cultural experiences and tourism [1] Cultural Significance - The initiative deeply explores the connotations of Dongpo culture and has planned a series of distinctive experience routes [1] - These routes are designed to merge Dongpo culture with contemporary emotional demands [1] Activities and Engagement - Couples participating in the event received an "East Po Love Map" to embark on their romantic journey [1] - Participants who complete the check-in tasks will join a CP red carpet show at Taihe Park and have the chance to attend the "Yangtze Love: Instant Attraction" music carnival in Yibin [1]