Core Insights - Aida Cruises has officially launched its Greater Bay Area strategy at the 18th China Cruise Industry Development Conference, focusing on increasing capacity deployment, promoting three-port linkage, and building an industrial ecosystem to support high-quality development of the regional cruise industry [1] Group 1: Strategic Initiatives - The strategy aims for year-round normalized operations linking Guangzhou, Shenzhen, and Hong Kong, with the deployment of Aida Mediterranean, the first domestically produced large cruise ship Aida Modu, and the second large domestic cruise ship Aida Huacheng in the Greater Bay Area [1] - The company plans to double regional capacity by 2027 compared to 2025 [1] Group 2: Collaborative Efforts - Aida Cruises will promote the establishment of the Greater Bay Area Cruise Integration Development Alliance to gather industry chain forces for collaborative innovation [1] - The company plans to recruit 1,500 crew members within six months through specialized job fairs and supplier conferences, focusing on core procurement needs in five key areas including maritime and hotel operations [1] Group 3: Cultural Integration - Aida Cruises intends to establish a regional operations headquarters in the Greater Bay Area under the unified deployment of China Cruise, launching the "Cultural Heritage on the Waves" themed event during the Guangzhou sailing season from December 2025 to March 2026 to promote the integration of Lingnan culture and cruise culture [1]
爱达邮轮发布大湾区战略,2027年区域运力将翻倍
Cai Jing Wang·2025-11-10 03:03