Core Insights - The "Wenshan Blueberry" from Yunnan, known for its crisp sweetness and fresh stems, made its debut at the China International Import Expo (CIIE), showcasing the successful collaboration between Shanghai Bank and Yunnan's Yanshan region [1][6] - Shenzhen Nopson Crop Science Co., Ltd. has established a blueberry production base in Wenshan, integrating advanced global planting concepts with local research practices, and has created a new category of "fresh stem blueberries" [3][6] - The partnership between Shanghai Bank and local agricultural enterprises aims to enhance the blueberry industry in Yunnan, providing financial services that support the entire agricultural supply chain from planting to distribution [6][8] Company and Industry Summary - Shenzhen Nopson focuses on a single crop strategy, promoting agricultural modernization and has positioned blueberries as a core strategic crop [3] - Shanghai Bank has been actively involved in poverty alleviation efforts in Yunnan since 2018, emphasizing high-quality industrial development and improving farmers' livelihoods [6] - The establishment of a cold chain logistics system and the scaling of planting bases have been crucial in making Wenshan a significant hub for winter and spring blueberries, benefiting local farmers with stable incomes [6][8]
“文山籍”蓝莓亮相进博会——上海银行对口帮扶结出“甜蜜果实”