Core Insights - Beike (NYSE: BEKE; HKEX: 2423) reported a resilient performance in Q3, with a total transaction value (GTV) of 736.7 billion RMB, a net income increase of 2.1% to 23.1 billion RMB, and a net profit of 747 million RMB [1] - The company aims to enhance operational efficiency and customer experience through organizational upgrades and technological innovations, with a focus on AI integration in core business scenarios [1][3] Financial Performance - Total GTV for existing home business reached 505.6 billion RMB, a year-on-year increase of 5.8% [1] - New home business GTV for Q3 was 196.3 billion RMB, with a year-to-date growth of approximately 11% [2] - Home decoration and furniture business net income was 4.3 billion RMB, with a profit margin increase to 32%, up 0.8 percentage points year-on-year [2] - Rental service revenue for Q3 was 5.7 billion RMB, a 45.3% year-on-year increase, achieving profitability before allocating headquarters expenses [2] Business Diversification - Non-property transaction business net income proportion increased to 45%, indicating a more diversified business structure [1] - The company is piloting a "B+" product model in new home business to cover more lower-tier cities, with plans to expand to over 30 cities by year-end [2] AI Integration and Efficiency - The company invested 1.865 billion RMB in R&D over the first three quarters, with Q3 R&D expenses at 648 million RMB, a 13.2% year-on-year increase [3] - AI technology has been integrated into the entire rental business process, enhancing efficiency and reducing costs significantly [3] - Over 414,000 agents are utilizing AI tools to improve client conversion rates, with AI-driven processes leading to a 13% increase in efficiency in property collection [3] Service Enhancements - The company launched a comprehensive service guarantee system in the real estate transaction sector, ensuring authenticity and security in transactions [4] - A dedicated fund management service for home decoration has been implemented in over 30 cities, benefiting more than 20,000 families [5] - The rental business introduced a "direct payment of housing fund" feature in cities like Beijing and Jinan, easing rental pressures for young individuals [5]
贝壳发布第三季度财报：净收入231亿元同比增2.1% AI深度运营显著提效