进博“全勤生”静安：从参展热土到全球企业“首选地”

Core Insights - Jing'an District has significantly increased its participation in the China International Import Expo (CIIE), growing from 16 exhibitors in the first edition to 53 in the eighth, showcasing its strategic focus on attracting investment and promoting economic development [1][2][3] Investment and Business Development - The district has established a "new and old co-prosperity" ecosystem, with companies like Europharma witnessing rapid growth and establishing strong partnerships with the district government [2][3] - The "Investment Jing'an, Win the CIIE" promotional event highlighted the district's commitment to fostering trade and investment, resulting in multiple procurement agreements signed during the expo [3][4] International Brand Engagement - Notable international brands, such as Aster, have chosen Jing'an for their flagship centers, reflecting the district's appeal and investment potential [4][5] - The district's proactive approach in inviting global companies to participate in the CIIE has facilitated a transformation from "investors" to "exhibitors," enhancing their market presence in China [5][6] Innovation and Technology Integration - Jing'an has launched innovative platforms like the "Beauty Hub" and "Meichuang Jingjie," which integrate technology and beauty, aiming to create a comprehensive ecosystem for the beauty industry [12][13] - The collaboration with top-tier resources, including hospitals and research centers, aims to bridge the gap between scientific research and consumer experience in the beauty sector [12][13] Cultural and Economic Synergy - The district's initiatives, such as the "Jing'an International Reception Hall," aim to create a seamless connection between global resources and local enterprises, enhancing the overall business environment [11][12] - Events like the "CIIE" serve as a platform for cultural exchange and economic collaboration, positioning Jing'an as a hub for international business and innovation [10][11]