关键词读懂“十五五” ｜银发经济升温 进博会绘就“适老”新图景

Core Insights - The development of the silver economy is a crucial measure to address population aging, enhance the well-being of the elderly, and promote high-quality economic growth [1][5] Group 1: Policy and Strategic Direction - The Central Committee of the Communist Party of China has emphasized the importance of developing the silver economy in its 15th Five-Year Plan, indicating a clear direction for growth in this sector [1] - The Chinese government is elevating the response to population aging as a national strategy, with significant measures to support the development of the silver economy outlined in the "Opinions on Developing the Silver Economy to Enhance the Well-being of the Elderly" [5] Group 2: Market Trends and Innovations - The 2024 United Nations World Population Prospects predicts that by 2030, the elderly population in China will reach 369 million, accounting for 26.4% of the total population, highlighting the growing market potential for silver economy products and services [5] - Recent trends show a significant increase in social attention and market interest in the silver economy, with a notable rise in the number of business entities, industry scale, and consumer spending [5][6] - New business models are emerging, integrating silver economy services with various sectors such as culture, education, fashion, and finance, leading to rapid growth in online shopping and live-streaming sales among the elderly [5][6] Group 3: Technological Advancements - The integration of technology into products for the elderly is becoming increasingly important, with innovations in home safety, smart lighting, and health management solutions tailored to the needs of older adults [2][3][4] - Companies are expanding the use of medical products from healthcare institutions to community and home settings, enhancing the accessibility of professional medical solutions for elderly care [3][4] - The development of silver technology is focused on areas such as AI-enabled precision medicine, chronic disease management, and digital elderly care platforms, although challenges remain in data collaboration and talent shortages [7]