太卷了!"旅游+"已升级为“+旅游”
Yang Zi Wan Bao Wang·2025-11-10 15:08

Core Insights - The current cultural tourism market is rapidly evolving, shifting from the concept of "tourism+" to "+tourism," indicating that tourism is no longer the main focus but rather a natural extension of various industries [1][2] - The "+tourism" model allows diverse sectors such as sports, education, health, agriculture, and industry to become central narratives in cultural tourism, showcasing a more integrated approach [1][2] Group 1 - The "Soochow Super League" has transformed into a participatory cultural tourism showcase, with regional creative interactions leading to significant engagement and revenue growth [2] - From May 10 to October 8, the sales revenue of key monitored enterprises in Jiangsu Province reached 10.885 billion, a year-on-year increase of over 34%, while visitor numbers grew nearly 32%, demonstrating the effectiveness of the "+tourism" approach [2] - The recently concluded Nanjing Snooker International Championship provided an immersive cultural experience, offering fans discounts on accommodation, shopping, dining, and performances, exemplifying the peak of "+tourism" integration [2] Group 2 - Future competitiveness in cultural tourism will be deeply rooted in the proactive narratives of various industries within a city, allowing cultural genes and creative ideas to flourish in the "everything is cultural tourism" environment [2]