Experian Debuts Combined Credit and Cash Flow Scoring Model

Core Insights - Experian has launched its "Credit + Cashflow Score," which is the first model to integrate credit, alternative, and consumer-permissioned banking data into a single score [2][3] Group 1: Product Offering - The new scoring model combines Experian's credit data with consumer-permissioned banking information, reflecting how consumers manage their finances through open banking [2] - It includes detailed credit account information on over 220 million U.S. consumers and data from Clarity Services, targeting consumers who may lack traditional credit histories [4] Group 2: Market Context - Many consumers find the credit limit process confusing, with nearly two-thirds indicating they have little understanding of how credit limit increases are approved [4] - The confusion surrounding credit limits is affecting consumer behavior, including spending habits and loyalty to card issuers [5] Group 3: Technological Integration - Experian is exploring the role of artificial intelligence in enhancing transaction trustworthiness and improving business interactions [6] - AI is shifting from back-office automation to frontline decision-making, impacting how agents negotiate and execute transactions [6]