四中全会精神在基层丨庐山旅游“小账本”算大账

Core Insights - Lushan tourism is experiencing significant growth, with visitor numbers exceeding 19.5 million from January to October, representing a nearly 28% year-on-year increase [1] - The transformation in Lushan tourism is driven by a deep internal reform aimed at enhancing service quality and innovating tourism products, aligning with national economic development goals [1][3] Group 1: Service Enhancements - Lushan has implemented various small yet impactful services, such as free ginger tea and warm clothing rentals, which contribute to a positive visitor experience [1] - The establishment of a permanent service team at scenic spots and the introduction of amenities like shaded seating and complimentary refreshments during peak times have improved visitor comfort [2] - Enhanced facilities, including clean restrooms with free supplies and service stations offering hot water and charging, have optimized the overall visitor experience [2] Group 2: Innovative Tourism Products - Lushan is shifting from merely showcasing scenery to providing immersive experiences, with features like light effects in autumn foliage and interactive NPCs enhancing visitor engagement [3] - New entertainment options, such as KTV bars and modern dining establishments, are being introduced to attract a diverse range of tourists [3] - The local government aims to elevate Lushan's tourism to a world-class level, focusing on high-end and quality-driven development while promoting the "Lushan Tianxia You" tourism brand [3]