Core Insights - The eighth China International Import Expo (CIIE) is held in Shanghai from November 5 to 10, focusing on "New Era, Shared Future" and featuring six major exhibition areas, showcasing 461 new products, technologies, and services, including future industries like low-altitude economy and humanoid robots [1] - CIIE serves as a platform for promoting international economic cooperation and mutual benefits, injecting positive energy into both the Chinese and global economies [1] - Amway, celebrating its 30th anniversary in China, showcases its health products and solutions at CIIE, emphasizing its commitment to enhancing public health and contributing to China's health initiatives [1][4] Amway's Strategic Focus - Amway's chairman highlights the expo's role in providing global companies with insights into the Chinese market, reinforcing Amway's confidence in continued investment in China [4] - The company plans to enhance its investment in China, focusing on extending, expanding, and supplementing its supply chain to contribute to the modernization of China's industrial system [4][12] Health Consumption Trends - The Chinese government's promotion of health consumption is reflected in the popularity of the medical devices and healthcare exhibition area at CIIE, with Amway launching a new vitamin and mineral supplement product, nicknamed "Little Gold Powder," aimed at addressing nutritional imbalances [5] - Amway showcases a range of anti-aging products and health solutions, including those targeting cellular aging, bone density, cognitive health, and skin health, utilizing plant-based nutrients as core ingredients [6] Innovation and R&D - Amway has established a comprehensive local R&D system for traditional Chinese medicine in China, collaborating with various partners to modernize and standardize herbal cultivation [8] - The company has initiated a five-year investment plan of 2.1 billion RMB, focusing on upgrading production facilities, enhancing digital infrastructure, and expanding its experience centers across China [15] Market Position and Future Outlook - Amway has been operating in China for 30 years and has consistently aligned its growth with China's economic development, making it the largest market for Amway globally for 22 consecutive years [9] - The company views China as a strategic growth engine and plans to leverage the country's diverse market opportunities for future investments [12]
加码中国市场 共享中国机遇 安利亮相2025进博会
Zhong Guo Xin Wen Wang·2025-11-11 06:45