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Is International Growth Enough to Keep lululemon Stock in Motion?
lululemonlululemon(US:LULU) ZACKSยท2025-11-11 19:56

Core Insights - lululemon athletica inc. (LULU) is focusing on international expansion as a key driver for long-term success, particularly in Mainland China [1][5] - The company aims to quadruple its international net revenues compared to 2021 through its Power of Three X2 growth strategy, with a target of 200 stores in China [2][4] Financial Performance - In Q2 fiscal 2025, lululemon's total international revenues increased by 22% year-over-year, with a 20% increase in constant currency [3][9] - Revenue in Mainland China rose by 25% (24% in constant currency), supported by new store openings and brand activations [3][9] - The Rest of World segment grew by 19% (15% in constant currency), driven by new market entries in Italy, Turkey, and Belgium [3] Market Expansion - lululemon is set to launch in India through a franchise partnership in the second half of fiscal 2026, enhancing its global presence [4] - The company expects international revenues to grow by 20-25% in Mainland China and 20% in the Rest of the World for fiscal 2025 [4] Competitive Landscape - Key competitors in the international market include NIKE, Inc. and adidas AG, both of which are also expanding their global presence [6][8] - NIKE has made strategic investments in China and is seeing growth in its EMEA and APLA businesses [7] - adidas is focusing on local product lines and brand equity through collaborations and marketing campaigns [8] Valuation and Estimates - lululemon's shares have declined by 55.5% year-to-date, compared to the industry's decline of 19.4% [12] - The company trades at a forward price-to-earnings ratio of 13.09X, below the industry average of 15.71X [13] - The Zacks Consensus Estimate for lululemon's fiscal 2025 earnings indicates an 11.8% year-over-year drop, while fiscal 2026 shows a growth of 1.1% [14]