以“获得感”为坐标公募基金加快系统性变革

Core Viewpoint - The public fund industry is positioned to play a significant role in wealth management and economic development during the "15th Five-Year Plan" period, focusing on enhancing investor experience and adapting to new wealth management demands [1][3][5]. Industry Development - The public fund industry has evolved into a crucial institutional investor in the capital market, contributing to the real economy, promoting common prosperity, and maintaining financial stability [1]. - The industry aims to enhance investor satisfaction as a primary focus, improving research and investment capabilities to better serve investors and meet their long-term wealth management needs [1][5]. Recent Reforms - A series of significant reforms have been implemented in the public fund industry, including fee rate adjustments, strengthening performance benchmarks, and restructuring research and investment systems, which have shown positive results [1][2][3]. - Companies like Guotai Fund and HSBC Jintrust have actively reduced management fees and other costs to benefit investors, while also enhancing investor experience through improved service quality and diversified product offerings [2][3]. Wealth Management Trends - The public fund industry recognizes a shift in wealth management needs, moving from single asset allocation to diversified investments, and from short-term speculation to long-term, stable returns [4][6]. - The industry anticipates that the capital market will become a primary vehicle for wealth management as real estate transitions back to its residential role, prompting residents to seek new investment avenues [3][4]. Enhancing Investor Experience - The industry is committed to improving investor experience by focusing on long-term sustainable returns, establishing performance evaluation mechanisms that prioritize long-term gains over short-term metrics [6][7]. - Companies are adopting strategies that emphasize product innovation, investor education, and enhanced service standards to foster a better investment experience and reduce irrational trading behaviors [6][7]. Future Outlook - The public fund industry is entering a new phase of high-quality development, shifting from a scale-oriented approach to one that prioritizes investor interests and value creation [7]. - The focus will be on long-term investment strategies and maintaining a strong alignment between product performance and investor outcomes, ensuring that the industry meets evolving wealth management demands [7].