Stingray Acquires TuneIn, Creating an Audio Streaming and Advertising Powerhouse

Core Viewpoint - Stingray Group Inc. has announced a definitive agreement to acquire TuneIn Holdings, Inc. for up to US$175 million, aiming to enhance its global digital audio presence and advertising capabilities [1][2][4]. Financial Details - The acquisition is valued at up to US$175 million, with US$150 million paid at closing and up to US$25 million a year later [1][7]. - TuneIn is expected to generate US$110 million in revenue and US$30 million in adjusted EBITDA for the twelve-month period ending December 31, 2025, implying an adjusted EBITDA multiple of 5.8x pre-synergies [7]. - Estimated operational synergies of US$10 million are anticipated within 12 to 18 months post-closing [7]. Strategic Implications - The acquisition will significantly expand Stingray's global digital audio footprint and accelerate growth in streaming services [2][4]. - By integrating TuneIn's ad platform, Stingray aims to enhance its advertising offerings with targeted audio, video, and display advertising solutions [2][4]. - The combination of TuneIn's 75 million active listeners and Stingray's distribution capabilities will create a highly engaged audience for advertisers [4]. Market Position - This transaction positions Stingray as a global leader in audio entertainment and digital advertising sales, with pro forma revenue expected to exceed US$400 million (CA$560 million) [4]. - The acquisition aligns with Stingray's strategy to enhance its presence in the automotive sector, leveraging both companies' strong integrations with leading manufacturers [4][5]. Operational Integration - Following the acquisition, the TuneIn platform will continue to operate under its existing brand, allowing for a seamless integration of services [5]. - The collaboration is expected to create significant growth opportunities for both companies, enhancing their ability to deliver audio content globally [5].