Cai Jing Wang·2025-11-12 02:35Core Insights - JD.com achieved record sales during the 11.11 shopping festival, with a 40% increase in the number of placing users and nearly 60% growth in order volume [1] - The active user growth rate of JD.com’s app ranked first in the industry, receiving the highest consumer satisfaction ratings in terms of product, price, and service [1] Sales Performance - Mobile new product sales increased over 4 times year-on-year, with AI products in the 3C digital category experiencing significant growth: AI tablets up 200%, large-screen AI phones up 150%, and AI glasses, speakers, and home storage up 100% [1] - Home appliances and furniture new product sales grew by 150%, with integrated delivery and installation service orders increasing by over 90% [1] - In the daily necessities and apparel categories, nearly 500 subcategories saw sales growth exceeding 100% [1] - JD Supermarket reported over 30,000 brands with sales growth exceeding 100%, with staple foods and condiments also seeing a 100% increase in sales [1] - The innovative "28-day fresh delivery" service for milk powder led to a 110% increase in related product sales [1] New Business Initiatives - The newly participating innovative business models in the 11.11 event showed strong growth momentum, with JD.com’s food delivery service onboarding over 2 million quality restaurants [2] - The top 300 restaurant brands saw a 13-fold increase in average daily orders during the event compared to the first month of the food delivery service launch [2] - The "Seven Fresh Kitchen" achieved a 3-day repurchase rate that was 3 times the industry average, driving a 12% increase in orders from surrounding quality restaurants [2] - JD Travel reported nearly 8 times growth in hotel orders and a 6.3-fold increase in flight orders year-on-year [2] - JD Home Services saw sales growth exceeding 200%, with self-operated appliance cleaning orders up over 210% and laundry service orders up over 300% [2]