京东11.11成交额再创新高:下单用户数同比增长40% 订单量同比增长近60%
Zheng Quan Ri Bao Wang·2025-11-12 03:45

Core Insights - JD.com achieved record sales during the 11.11 shopping festival, with a 40% year-on-year increase in the number of orders and nearly 60% growth in order volume [1] - The company’s active user growth rate is the highest in the industry, reflecting strong consumer satisfaction with its product, pricing, and service offerings [1] Sales Performance - JD.com’s traditional stronghold in the electronics category saw significant growth, with mobile phone sales increasing over four times year-on-year [3] - AI product sales also surged, with AI tablets up 200%, large-screen AI phones up 150%, and other AI devices like glasses and speakers seeing a 100% increase [3] - The global purchase segment experienced over three times growth in sales from more than 1,500 imported brands, with a 12-fold increase in sales from the national pavilion channel [3] Logistics and Technology - JD.com set multiple industry records in logistics, achieving over 95% automation across the supply chain and offering "minute-level" delivery in nearly 100 cities [4] - The AI-driven logistics system, including the JoyAI model, has transformed from a supportive tool to a core productivity tool, significantly enhancing operational efficiency [4] - Over 30,000 AI agents based on JoyAgent 3.0 are now operational across various sectors, and the JoyAI model has been applied in over 1,800 scenarios, with a fourfold increase in usage compared to previous events [4] Future Outlook - The growth achieved during the 11.11 event reflects a stable, orderly, efficient, and healthy expansion for JD.com and its partners, indicating a robust future for the super supply chain [5] - The super supply chain is expected to play a more significant role in modernizing the industrial system moving forward [5]