坐拥百万用户后，零跑再战轿跑市场

Core Insights - Leap Motor is rapidly expanding its user base and targeting younger consumers with its new electric sedan, Lafa 5, which is set to launch soon [1][2] Product Launch and Market Strategy - Lafa 5 is available for pre-sale with five models priced between 105,800 and 131,800 yuan, aimed at the young, personalized electric vehicle market [3] - The vehicle was showcased at the Munich Auto Show, where it garnered significant attention, achieving a test drive conversion rate of 38% [3] - The design of Lafa 5 was a collaborative effort between Leap Motor's design centers in Shanghai and Munich, the latter being the company's first overseas design center [3] Design and Features - The Lafa 5 is built on the LEAP 3.5 architecture B platform, featuring a hatchback and coupe design, with a low drag coefficient of 0.256 [4] - It offers two battery options with CLTC ranges of 515 km and 605 km, and can achieve 30%-80% fast charging in 18 minutes [5] - The vehicle is equipped with Qualcomm 8295P chips and laser radar, supporting 26 advanced driver-assistance features [5] Sales Expectations and Future Plans - The company aims to sell over 10,000 units monthly, with a balanced sales distribution between domestic and international markets in the long term [6] - Leap Motor plans to expand its product lineup with four series (A, B, C, D) and the Lafa model, targeting a production capacity of 2 to 3 million units [6] - In October, Leap Motor delivered 70,289 vehicles, setting a new record for monthly deliveries among new energy vehicle companies, with a total of over 465,000 units delivered this year [6]