HUYA(US:HUYA) Yang Guang Wang·2025-11-12 07:28Core Insights - The 2025 League of Legends World Championship, hosted by Huya HYPER X, has generated significant excitement in Chengdu and Guangzhou, with over 16,000 attendees witnessing T1's unprecedented third consecutive championship victory [1][4][13] Event Overview - The event marks the 15th anniversary of League of Legends, featuring intense competition culminating in a championship match between KT and T1 in Chengdu [4] - Huya's collaboration with League of Legends has led to the organization of three viewing parties in Chengdu and Guangzhou, leveraging the global finals' return to China [4][12] Celebrity Engagement - The event featured popular esports team iG, well-known streamers, and musicians, attracting attention from both the esports and music communities, thus promoting cross-industry interaction [5][8] - Interactive activities included fan engagement with iG players and performances by artists, enhancing the overall atmosphere [5][7] Local Cultural Integration - The Chengdu viewing party incorporated local elements such as themed parties and creative activities, providing a unique experience that blends esports with local culture [8] - In the Greater Bay Area, the event showcased local traditions and cultural interactions, merging esports with regional heritage [10] Innovative Event Structure - The event transformed traditional viewing into a multi-dimensional celebration, combining esports, cultural activities, and entertainment, thus setting a new standard for urban esports events [12] - Huya's approach emphasizes the integration of esports with local lifestyle, aiming to boost the local economy and cultural tourism [13]