深圳再现“现房销售”宅地

Core Viewpoint - Shenzhen is accelerating the supply of residential land, with a recent requirement for "existing house sales" for a new residential plot, indicating a shift in the local real estate market strategy [1][2]. Group 1: Land Supply and Sales Policy - Shenzhen's Planning and Natural Resources Bureau has listed a residential plot (B405-0308) in Futian, with a land area of 4,994 square meters and a starting price of 480 million yuan, set for auction on December 10 [1]. - The plot requires all residential units to be sold as existing houses, marking the second instance of such a requirement in recent years in Shenzhen [1]. Group 2: National Trends in Existing House Sales - The Minister of Housing and Urban-Rural Development emphasized the need to reform the real estate development, financing, and sales systems, promoting existing house sales to mitigate delivery risks [2]. - In the first three quarters of this year, the total area of existing house sales reached approximately 23,305.93 million square meters, a year-on-year increase of 9.9%, accounting for 35.4% of total residential sales [2]. Group 3: Market Adaptation and Project Suitability - Existing house sales reduce delivery times and lower consumer rights protection risks, but they also increase cost pressures for real estate companies [3]. - Major real estate firms are advised to leverage their financial strength to adopt existing house sales, while smaller firms may need to collaborate on projects to adapt to this model [3]. - High-quality projects in hot urban areas, customized villas, and regions with high inventory and low consumer confidence are identified as suitable for existing house sales, which could help boost market confidence [3].