“AI假象”带不来流量
Jing Ji Ri Bao·2025-11-12 22:24

Core Points - The use of AI technology to create a false image of "premium dining" by takeout vendors has led to significant consumer backlash, highlighting the risks of misleading marketing practices [1][2] - There is a growing concern among the public regarding the misuse of AI-generated content, which can lead to safety risks and consumer deception [1][2] - Legal frameworks are being established to regulate the use of AI in commercial activities, emphasizing the importance of protecting consumer rights and ensuring truthful representation of products and services [2][3] Group 1 - The application of AI technology in marketing must be legal and compliant, ensuring that content is truthful and accurately reflects the actual quality and price of goods or services [1][2] - Businesses are required to clearly label AI-generated content in accordance with national standards, which includes explicit and implicit markings on various media types [1][3] - The misuse of AI-generated content can infringe on consumer rights and potentially lead to consumer fraud, undermining long-term business sustainability [2][3] Group 2 - There is an urgent need for further regulation of AI-generated content in commercial activities, with businesses encouraged to operate transparently and uphold consumer rights [3] - Platforms should enhance oversight to remove misleading content and utilize customer feedback mechanisms to ensure compliance with standards [3] - Regulatory bodies must develop guidelines that align with technological advancements to protect consumer rights and promote ethical business practices [3]