韩媒关注：中国产费列罗巧克力在韩销售

Core Insights - Ferrero, the renowned Italian chocolate brand, has shifted its supply source for the South Korean market from Italy to China, specifically from its factory in Hangzhou [1][3] - The change in production location has raised concerns among consumers regarding the brand's identity, as many associate Ferrero's appeal with its Italian origin [3] - Ferrero has stated that the relocation aims to maintain a stable supply chain while ensuring that product quality remains unchanged [3] Group 1: Supply Chain Changes - Ferrero's decision to supply South Korea with products from its Hangzhou factory is part of a broader strategy to optimize its supply chain and reduce costs amid rising cocoa prices [3] - The Hangzhou factory, operational since 2015, has been supplying products to various markets, including Australia and Mexico, indicating its capability to meet international standards [3] Group 2: Market Reactions - As Italian stock is gradually sold out, the South Korean market is expected to see a complete transition to Chinese-made Ferrero products [3] - Consumer feedback reflects a potential risk to brand perception, with some expressing that the brand's charm lies in its Italian heritage [3]