Ford launches immersive Mustang experience with Hollywood cars and Marvel star Anthony Mackie
Ford MotorFord Motor(US:F) Fox Business·2025-11-13 02:03

Core Insights - Ford Motor Company has launched "American Icon: A Mustang Immersive Experience" in Los Angeles to celebrate the Mustang's 60-year history [1][2] - The exhibit features a sensory journey that highlights the Mustang's cultural impact and history, utilizing visual effects and Hollywood vehicles [2][5] Experience Details - The installation begins in a recreated garage showcasing a video about the Mustang's origins, transitioning to a vintage blue Mustang [5] - Visitors experience a full-scale visual journey, including immersive environments like beaches and assembly lines [5] - A driving simulation featuring a Mustang Dark Horse allows visitors to feel as if they are driving on California highways, with added seats to enhance realism [7][10] Collaborations and Features - Ford partnered with the Peterson Museum to include iconic Mustangs from Hollywood films such as "Gone in 60 Seconds" and "Transformers" [7][10] - The experience concludes with a sensory ride narrated by Marvel star Anthony Mackie, incorporating physical sensations like shaking seats and environmental smells [10][13] Ticketing and Duration - Tickets for the exhibit are priced at $35, and it will run until February 2026 [14]