内蒙古赤峰:以金融服务撬动农文旅促增收“杠杆”
Jin Rong Shi Bao·2025-11-13 04:43

Core Insights - The integration of financial services with the cultural and tourism industry in Chifeng is enhancing local economic development and creating job opportunities for residents [1][2][3][4] Group 1: Financial Support and Impact - Inner Mongolia Rural Commercial Bank provided a credit line of 9.5 million yuan to alleviate funding issues for Inner Mongolia Lengshan Yun Tourism Development Co., enabling the successful development of the Ling Mountain Yun Ecological Park [1] - The introduction of a "scenic area revenue rights pledge loan" by the People's Bank of China in Chifeng allowed the Ningcheng Tianyu Tourism Development Company to secure a loan of 20 million yuan at a low interest rate of 2.4%, facilitating the upgrade of the Zimeng Lake scenic area [2] - As of September 2025, the balance of loans in Chifeng's agricultural, accommodation, and cultural sectors reached 8.942 billion yuan, reflecting a year-on-year increase of 25% [2] Group 2: Consumer Engagement and Technological Integration - The development of a "one-stop" service ecosystem for tourism, including a WeChat mini-program for hotel bookings and ticket purchases, has significantly improved the convenience for tourists [3] - The launch of the "Tourism Card" by the Construction Bank of Chifeng integrates various services, leading to a 23% increase in local agricultural product sales and a 35% rise in rural tourism traffic [3] - The balance of loans for the integration of culture, agriculture, and tourism in Chifeng reached 309 million yuan, with an 11.3% year-on-year growth, promoting a mutually beneficial development model [4]