新华时评：为中医药文化注入“时代流量”

Core Insights - Traditional Chinese medicine (TCM) culture is gaining popularity and visibility through innovative approaches, such as the short video series "Looking at China through Classical Medical Texts," which has quickly risen to the top of various video platforms [1] - The recent China International Import Expo showcased various TCM heritage practices, attracting significant public interest and participation [1] - The increasing public health awareness and recognition of TCM culture are driving its "breaking the circle" dissemination, although there remains a gap between the supply of TCM products and the diverse demands of the public [1] Group 1 - TCM culture is being revitalized through modern digital methods, making ancient medical knowledge more accessible and engaging for the public [2] - The integration of modern technology and information platforms is essential for the preservation and promotion of TCM knowledge [2] - There is a need for a high-level team dedicated to TCM popularization, focusing on cross-disciplinary talent development [2] Group 2 - The popularity of TCM-themed markets among young people and the rise of TCM herbal drinks as a health trend reflect a growing cultural acceptance [1] - The innovative transformation and development of TCM culture are crucial for its sustainability and relevance in contemporary society [2] - Emphasizing the importance of aligning TCM with modern societal needs and leveraging technology can enhance public health and cultural confidence [2]