Seeing Machines launches world-first 'attention sharing' feature for enhanced distraction detection capability in commercial fleets

Core Insights - Seeing Machines Limited has launched an enhanced distraction detection feature called "attention sharing" in its Guardian Generation 3 safety solution, marking a significant advancement in driver safety technology [1][2][5] - This feature captures subtle distraction events by measuring not only where a driver looks but also the cumulative time spent with their eyes off the road, providing a deeper understanding of distraction risks [2][3] Company Overview - Seeing Machines is an industry leader in vision-based monitoring technology, founded in 2000 and headquartered in Australia, focusing on AI-powered operator monitoring systems to enhance transport safety [4] - The company develops Driver Monitoring Systems (DMS) technology aimed at improving safety across various sectors, including Automotive, Commercial Fleet, Off-road, and Aviation [4] Industry Context - The launch of the "attention sharing" feature is timely, as global studies indicate that short, frequent glances away from the road significantly increase crash risk, which occurs more often than previously recognized [2][3] - The technology is designed to protect millions of drivers globally, preventing incidents related to fatigue and distraction on a daily basis [3]