锚定旅游强国目标 推动入境游、“中国购”持续升温
Yang Guang Wang·2025-11-13 09:07

Core Insights - The article emphasizes the goal of building a strong tourism nation in China during the 14th Five-Year Plan, focusing on enhancing inbound tourism and the integration of culture and tourism [1][2][3] Group 1: Tourism Development Goals - The 14th Five-Year Plan aims to advance the construction of a strong tourism nation by enriching high-quality tourism products and improving service quality [1] - Key areas of focus include enhancing the internationalization and convenience of inbound tourism, as well as deepening the integration of culture and tourism [2] Group 2: Policy Support and Initiatives - Recent policies from various government departments aim to boost consumption through improved duty-free shop regulations and facilitate inbound tourism by expanding visa-free entry policies [2] - The Ministry of Culture and Tourism projects that domestic tourism will see 5.62 billion trips in 2024, a year-on-year increase of 14.8%, with total spending reaching 5.8 trillion yuan, up 17.1% [2] Group 3: Cultural and Tourism Integration - The deep integration of culture and tourism is seen as a key strategy for enhancing the appeal and value of tourism products, while also providing a pathway for the industrialization of cultural resources [3] - This integration is expected to respond to public expectations for improved quality of life and contribute significantly to the overall economic and social development [3]