高力：香港零售市场呈审慎乐观态势 料今年一线街铺租金上涨约3%

Core Insights - The Hong Kong retail market is showing a cautiously optimistic trend due to stable consumer confidence and the ongoing recovery of the tourism sector [1] - Luxury goods and experiential retail remain the main drivers, with brands accelerating their omnichannel sales strategies to adapt to changing consumer behaviors [1] - The market is expected to maintain stable growth supported by robust local demand and the gradual return of international visitors, with prime street shop rents projected to increase by approximately 3% this year [1] Industry Trends - According to the latest report by Colliers titled "Global Retail: Trends for 2025 and Outlook for 2026," the Asia-Pacific region is leading global retail growth and innovation [1] - Despite existing geopolitical uncertainties and tariff risks, the Asia-Pacific region continues to excel in omnichannel, social e-commerce, and technology-enabled retail [1] - The report highlights that the Asia-Pacific region is experiencing a 5% real retail consumption growth rate, outpacing Europe, the United States, and Canada, which are only seeing moderate growth rates of 2-3% [1]