兴齐眼药：阿托品的销售目前主要以线下渠道为主导

Core Viewpoint - The company is focusing on a multi-channel marketing strategy to enhance the accessibility and patient experience of its atropine product, which is primarily sold through offline channels, accounting for over 50% of sales [2]. Group 1: Sales Strategy - Atropine sales are currently dominated by offline channels, with over 50% of sales coming from this segment [2]. - The company is implementing a comprehensive marketing strategy that includes partnerships with professional associations, e-commerce platforms, and pharmacy chains [2]. Group 2: Product Accessibility and Education - The company is committed to improving product accessibility and patient medication experience through ongoing academic promotion and public education on myopia prevention [2]. - Efforts are being made to enhance the pharmaceutical service system to support these initiatives [2].