Zheng Quan Shi Bao·2025-11-13 13:20Core Insights - JD Group reported a revenue of 299.1 billion yuan for Q3 2025, representing a year-on-year growth of 14.9%, exceeding expectations [1] - However, net profit attributable to ordinary shareholders decreased significantly to 5.3 billion yuan from 11.7 billion yuan in the same period last year, primarily due to increased marketing expenses [3] Financial Performance - Q3 2025 revenue: 299.1 billion yuan, up 14.9% year-on-year [1] - Net profit attributable to ordinary shareholders: 5.3 billion yuan, down from 11.7 billion yuan year-on-year [3] - Non-GAAP net profit: 5.8 billion yuan, down from 13.2 billion yuan year-on-year [3] - Marketing expenses increased by 110.5% to 21.1 billion yuan, accounting for 7.0% of revenue compared to 3.8% in Q3 2024 [3] Business Growth - Core retail business strengthened, with daily necessities revenue growing by 18.8%, approximately four times the industry average [3] - Supermarket category revenue achieved double-digit growth for seven consecutive quarters [3] - New business revenue, including food delivery, surged by 214% year-on-year [3] - Service revenue grew by 30.8%, reaching a historical high of 24.4% of total revenue [3] User Engagement - Annual active user count surpassed 700 million in October 2025, marking a new milestone [4] - The number of customized heavy-duty new products increased fivefold compared to last year [5] Supply Chain and Logistics - Supply chain infrastructure asset scale reached 174.3 billion yuan [9] - JD Logistics plans to purchase 3 million robots, 1 million unmanned vehicles, and 100,000 drones over the next five years [9] - JD's self-developed logistics system has been successfully implemented in multiple cities [9] AI and Technology Initiatives - JD is deepening AI applications across retail, health, logistics, and industrial sectors [10] - The company has invested nearly 160 billion yuan in R&D since 2017 [9] Employment Practices - JD is the first in the industry to sign formal labor contracts with all frontline employees and cover social insurance for full-time delivery riders [11]