Polymarket partners with TKO to bring prediction markets to UFC and Zuffa boxing

Group 1 - Polymarket has entered into a multi-year partnership with TKO Group Holdings, the parent company of UFC and Zuffa Boxing, indicating a significant move towards integrating prediction markets with sports betting [1] - This partnership aims to enhance the user experience by providing innovative betting options and engaging content related to UFC events [1] - The collaboration is expected to leverage Polymarket's prediction platform to create unique betting opportunities that align with TKO Group's sports offerings [1]