Mei Ri Jing Ji Xin Wen·2025-11-13 16:24Core Viewpoint - Tencent has reached an agreement with Apple, where Apple will handle payments for WeChat mini-games and apps, taking a 15% cut from the revenue generated [1][2]. Group 1: Agreement Details - The agreement allows Apple to process payments for WeChat mini-games, marking a significant collaboration between Tencent and Apple [1]. - Tencent executives confirmed the ongoing positive relationship and collaboration with Apple during a recent earnings call, indicating a constructive attitude towards the progress of the mini-game ecosystem [2]. Group 2: Revenue Sharing Structure - Apple traditionally charges a 30% commission on in-app purchases for apps generating over $1 million annually, while a 15% cut applies to smaller developers [3]. - The "Apple tax" generated approximately $22.34 billion globally in 2023, with over 40 billion yuan coming from China alone [3]. Group 3: Tencent's Financial Performance - Tencent reported a revenue of 192.87 billion yuan for Q3, reflecting a 15% year-on-year growth, and a net profit of 63.13 billion yuan, up 19% year-on-year [4].