起猛了 居然可以在大麦买到国外演唱会门票！大麦出海加速了

Core Insights - Dama Entertainment has launched a new global performance service platform, "Dama International (MAISEAT)," aimed at providing ticketing and viewing services for concerts, sports events, music festivals, and dramas to a global audience [1][3] - The platform supports multiple languages and payment options, including a global payment network through Alipay, catering to the needs of international users [1][3] Company Strategy - Dama International will initially focus on the Southeast Asian and Japanese/Korean markets as part of its international strategy, leveraging its proven ticketing service experience from the Chinese market [3][4] - The platform aims to address common pain points faced by users, such as language barriers and complex purchasing processes, which have hindered the international ticketing experience [3] Market Context - The domestic performance market in China has been thriving, leading to increased competition among ticketing platforms [3] - The international performance market is more mature, featuring high-value IPs like Taylor Swift and Coldplay, which Dama International plans to aggregate to attract valuable users and increase transaction volumes [3] Corporate Developments - The launch of Dama International aligns with Alibaba Group's broader strategy of internationalization, as the company seeks to export its ticketing system capabilities and digital technology [4] - Recent financial results from Alibaba's entertainment division indicate strong performance, with a revenue of 5.55 billion yuan in Q4, a 12% year-on-year increase, highlighting the potential for growth in the international market [4]