Core Insights - The "Little Genius" smartwatch has evolved from a simple communication and location device into a social currency among children, with features that allow adding friends, liking posts, and even trading accounts [1][2] - The social dynamics within the "Little Genius" ecosystem are driven by a unique "like" system, where the number of likes on a profile serves as a status indicator among peers [2][4] Group 1: Social Dynamics - The smartwatch's primary functions include calling and location tracking, but its appeal lies in the "light touch friend addition" feature, which allows users to connect easily [2] - Users are categorized by levels that determine their daily liking capacity, creating a competitive environment where higher-level users can gain more influence [2][4] - A user named Xiangxiang noted that accounts with over 600,000 likes are considered "big shots," requiring significant time investment to achieve such status [2][4] Group 2: Emerging Business Models - The rise of the "Little Genius" social circle has led to the emergence of small businesses offering services like account management and video creation for a fee of 30-50 yuan per week [4][7] - Accounts with high like counts are being sold on platforms like Xianyu, with prices ranging from 416 yuan for 610,000 likes to 1,200 yuan for 1,250,000 likes [7][11] Group 3: Legal and Ethical Concerns - Legal experts have raised concerns about the potential violations of the Minor Protection Law, emphasizing that the smartwatch's features may encourage unhealthy competition and prolonged usage among children [12] - The company is urged to implement monitoring and control measures to prevent harmful behaviors associated with account trading and like manipulation, or face potential legal repercussions [12]
小天才手表灰色产业链曝光,儿童安全手表成“社交硬通货”!
Xin Lang Cai Jing·2025-11-14 10:33