AppLovin Or Shopify: Who Leads The Next Leg Higher?

Core Viewpoint - AppLovin (APP) and Shopify (SHOP) are attracting investor attention for different reasons, with Shopify being a leading e-commerce platform and AppLovin focusing on marketing and app monetization, but recent trading patterns have diverged, prompting a reassessment of investment opportunities [2] Financial Performance Comparison - Shopify's stock dropped by 6.5% recently, while AppLovin shows stronger revenue growth at 68.2% compared to Shopify's 31.5% [3] - AppLovin's revenue growth over the last 12 months is 86.4%, significantly higher than Shopify's 30.2% [9] - AppLovin outperforms Shopify in profitability, with a last twelve months margin of 52.5% and a three-year average margin of 35.7% [9] Valuation Metrics - AppLovin has a comparatively lower valuation than Shopify, indicating a potentially more favorable investment opportunity [3] - The financial data highlights the differences in growth, margins, momentum, and valuation multiples between Shopify and AppLovin [4]