再强的“电子咖啡”，也拯救不了一心对抗疲劳的职场人

Core Viewpoint - The emergence of the "electronic coffee bracelet," priced at nearly 700 yuan, reflects a growing market demand for quick solutions to fatigue among young people, despite concerns over its efficacy and safety [1][2]. Market Demand - Over 70% of young people in China experience varying degrees of insomnia, with issues such as difficulty falling asleep and insufficient sleep time [1]. - The culture of overtime work persists, with some companies exceeding legal limits, which has led to a reliance on stimulants like coffee to cope with fatigue [1]. Product Appeal - The electronic coffee bracelet targets young people's anxiety about caffeine dependence, claiming to provide a non-addictive alternative that does not affect sleep [2]. - The marketing strategy cleverly addresses the contradiction of needing to consume multiple cups of coffee while fearing the negative effects of caffeine [2]. Psychological Implications - The reliance on products like the electronic coffee bracelet may indicate a deeper issue: the inability to confront the need for rest in a demanding work environment [2][3]. - Continuous use of external stimulants to combat fatigue can lead to a vicious cycle, where increased fatigue necessitates more reliance on these products [2]. Societal Reflection - The willingness of young people to spend 700 yuan on a potentially ineffective product reveals a sense of helplessness in managing work-life balance [3]. - The societal pressure to conform to a culture of constant productivity discourages individuals from taking necessary breaks, ultimately leading to a loss of control over personal well-being [3].