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双11淘宝出海数十个品牌成交破千万
Huan Qiu Wang Zi Xun·2025-11-17 04:52

Core Insights - Alibaba's Taobao launched its first global Double 11 event across 20 countries and regions, providing services in five languages, indicating a significant expansion of its international reach [1] Group 1: Global Expansion - The Double 11 event saw strong GMV growth in overseas markets such as Singapore, Malaysia, Australia, and Japan, highlighting the effectiveness of the global strategy [1] - The "Overseas Growth Plan" introduced by the platform has become a core engine for merchant growth, with dozens of brands achieving over 10 million in overseas transactions during the event [1] Group 2: Merchant Performance - More than 200,000 signed merchants experienced a doubling of their transaction volume, with this growth rate being three times that of Taobao's overall overseas performance [1] Group 3: User Growth - The overseas daily active customer (DAC) count for Taobao during Double 11 showed double-digit growth, with nine key markets experiencing a year-on-year increase of over 20%, indicating their potential as high-value destinations for expansion [1]