Zheng Quan Shi Bao Wang·2025-11-17 05:58Core Insights - NetEase's open-world martial arts game "Yan Yun Shi Liu Sheng" has launched globally, achieving over 500,000 players within 40 minutes and exceeding 2 million players in 24 hours [1][2] - The game has reached significant rankings, including Top 7 in Steam's global best-selling games and Top 5 in Steam's most-played games [1] - The game reflects a new wave of Chinese games going global, supported by local government policies promoting game exports [1] Group 1 - The game is set in the historical context of the "Sixteen Prefectures of Yan Yun" and serves as an interactive museum of Chinese culture, showcasing over a hundred traditional martial arts and intangible cultural heritage techniques [1][2] - The development team conducted extensive digital scans of historical sites and artifacts, successfully recreating 1,200 pieces of cultural heritage within the game [2] - "Yan Yun Shi Liu Sheng" has garnered over 10 million global pre-registrations and ranks in the top 30 of Steam's wishlist and top 5 in active lists [2] Group 2 - The domestic player base has surpassed 40 million, fostering a vibrant cultural exchange centered around traditional Chinese culture and martial arts [2] - The game has been recognized as one of the top ten IPs in China's online pop culture for 2025, highlighting its role in promoting Chinese cultural symbols on a global stage [2]