盒马创始人侯毅创办，派特鲜生多家门店关闭，曾计划开出100家门店

Core Insights - The new venture of Hou Yi, the founder of Hema, named "Paiteshengsheng," is facing significant setbacks, with multiple store closures reported just nine months after its launch [1][2][5] Company Summary - Paiteshengsheng has closed several of its 18 stores in Shanghai, with 6 marked as "temporarily closed" and 1 as "permanently closed," including a store that opened only 3 months ago [1] - The flagship store in Shanghai's Haicu Cultural Plaza is set to close on November 25, just nine months after its opening on February 22 [1] - As of now, Paiteshengsheng has 12 operational stores, with some offering promotions such as "50% off" on various products [1][5] Industry Context - The pet fresh food market is projected to exceed $4.5 billion globally by 2025, with a compound annual growth rate (CAGR) of 21.3%, significantly outpacing the traditional dry food market's growth of 5.2% [7] - Despite the growth potential, the penetration rate of fresh food feeding in China is below 5%, compared to 36% in the United States, indicating a substantial opportunity yet to be tapped [7] - The fresh food business for pets is complex, requiring high standards in supply chain management, nutritional science, and production control, which poses significant challenges for new entrants [7]