京东上线京东点评,推出京东真榜,招募10万名京东求真官
Xin Lang Ke Ji·2025-11-17 11:55

Core Insights - JD.com has launched JD Review, featuring five sub-channels: finding food, booking hotels, selecting products, planning activities, and choosing home services, with a commitment to authenticity and non-commercialization [1][2] - The platform introduces the "AI All-Net Review," which analyzes millions of reviews daily to provide objective and comprehensive evaluations, integrating both JD's own reviews and external data [1][2] - The initiative includes the recruitment of 100,000 "JD Truth Officers" for blind testing of food items, ensuring unbiased evaluations based solely on product quality [2] Group 1 - JD Review aims to provide the most authentic and objective recommendations through the "AI All-Net Review" model, which processes vast amounts of review data [1][2] - The platform has launched a virtual persona called "Eight Great Food Masters," with six personalities already available, enhancing user engagement through personalized review styles [1] - The "JD Truth Officers" will participate in a blind testing process, ensuring that evaluations are free from external influences such as brand perception [2] Group 2 - The first phase of the blind testing will take place in Beijing, focusing on a selection of food items that have been rigorously chosen for quality [2] - The recruitment for JD Truth Officers is open to all professions and ages, with participants receiving benefits such as free meals and accommodations, while adhering to the "Three Truths Principle" [2]