必吃榜”出海背后:大众点评将在全球更多区域投入“信息基建
Jing Ji Guan Cha Wang·2025-11-17 12:03

Core Insights - The article highlights the increasing popularity of Dubai's culinary scene among Chinese tourists, driven by the introduction of the "Must-Eat List" by Dazhong Dianping, which has significantly boosted restaurant traffic and visibility for local eateries [1][2][3]. Group 1: Restaurant Performance and Impact - The restaurant Markette in Dubai has seen a rapid increase in performance, with comments related to "Dubai" cuisine growing by 506.95%, notes increasing by 452%, and search volume up by 80% [1]. - The inclusion in the "Must-Eat List" has been instrumental in attracting more Chinese tourists to various restaurants, with reported increases in customer traffic ranging from 30% to 50% for several establishments [6][7][8]. Group 2: Dazhong Dianping's Global Expansion - Dazhong Dianping is expanding its "Must-Eat List" globally, having established a team of over 50 people and launched services in more than 200 countries and 1,000 cities, with a focus on 100 key cities this year [2][8]. - The platform aims to enhance its information infrastructure to provide accurate and timely merchant information, leveraging AI for precise restaurant selection based on customer reviews [2][10]. Group 3: Cultural Exchange and Consumer Preferences - The initiative aims to bridge cultural gaps by promoting local cuisines that cater to Chinese tastes, reflecting a shift in preferences among younger Chinese travelers who are more open to exploring diverse culinary options [3][10]. - Dazhong Dianping's "Must-Eat List" not only serves as a guide for food but also facilitates a broader understanding of local cultures through culinary experiences [9][12]. Group 4: Future Developments and Investments - Dazhong Dianping plans to invest at least 3 billion in the next five years to upgrade its information infrastructure globally, ensuring accurate and timely local life information for users [10][11]. - The company is also looking to expand its services beyond dining to include shopping and leisure activities for Chinese tourists in Dubai [10][12].