Omdia: US FAST 80% Market Dominance Creates Breakthrough Opportunity for Korean Channels
LONDON--(BUSINESS WIRE)-- #FAST--The United States continues to dominate the global media and entertainment industry, generating 39% of all revenues - a $430 billion share of the $1.1 trillion worldwide market according to the latest forecast from Omdia. The US also leads every major streaming segment: 53% of global subscription video on demand (SVOD) revenues ($181 billion), 80% of free ad-supported TV (FAST) revenues ($6 billion), and 70% of connected TV advertising ($48 billion). At the same time, K. ...