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中高端品牌变身“国民好车”,埃安i60目标月销1万辆
Jing Ji Guan Cha Bao·2025-11-17 12:35

Core Insights - GAC Aion launched the i60 model, a compact SUV available in both pure electric and range-extended versions, priced between 109,800 and 135,800 yuan, marking a significant step in its "National Good Car" strategy [2][3] - GAC Aion has faced declining sales, with a 32.5% year-on-year drop in October 2025, totaling 27,000 units, and a cumulative sales decline of 19% for the first ten months of the year [2][3] - The brand aims to reposition itself away from its previous focus on ride-hailing services and establish a new identity targeting family-oriented consumers [2][3] Sales Performance - GAC Aion's revenue for the first half of the year was 10.304 billion yuan, down 16.91% year-on-year, with a net loss of 2.358 billion yuan and a debt-to-asset ratio of 70% [3] - The introduction of the range-extended vehicle segment is seen as a crucial strategy to improve sales and performance [3] Product Features - The i60 utilizes GAC's latest Star Source range-extending technology, previously used in higher-end models, with a monthly sales target of at least 10,000 units [3][4] - The i60's range-extended version boasts a fuel consumption of 5.5 liters per 100 kilometers when depleted, maintaining a speed of 150 km/h and featuring low cabin noise levels [3][4] Competitive Landscape - The i60 competes with models such as BYD Song Pro, Leap Motor C10, and Geely Galaxy E5, with its pricing and features making it competitive in the market [4] - GAC Aion plans to expand its dealer network to nearly 1,000 locations by 2026, including city showrooms and shared dealerships with GAC Passenger Vehicles [4]