Outlook is fairly bleak for retailers' Q3 earnings, says Bernstein's Ma

Core Viewpoint - The outlook for the retail sector heading into the holiday season is bleak, primarily due to rising inflation impacting consumer health, especially among low-income consumers [1][3]. Retail Earnings Outlook - Major retailers such as Walmart, Home Depot, and Target are set to report earnings, with cautious sentiment prevailing in the market [1][4]. - Five Below is identified as the most likely retailer to exceed consensus expectations in its upcoming earnings report, benefiting from macro tailwinds and company-specific improvements [5]. - Target is expected to miss expectations due to ongoing struggles with consumer perception, being viewed as a "nice to have" rather than a necessity [6]. - Walmart is anticipated to report inline results, but the current stock valuation suggests limited upside potential [6][7]. Home Improvement Sector - Home Depot and Lowe's are experiencing muted performance, with expectations for uninspiring results in their upcoming reports [9]. - The performance of these companies is largely driven by macroeconomic factors, particularly interest rates and housing turnover, which will influence home improvement demand [9]. Costco's Position - Costco's earnings report is scheduled for the second week of December, with expectations for better performance due to its focus on middle to high-income consumers, who are faring better than low-income consumers [10].