“AI+生态”双轮驱动 小鹏汽车开拓汽车市场新蓝海
Zheng Quan Ri Bao Wang·2025-11-18 05:39

Core Insights - Xiaopeng Motors reported record-high operational metrics for Q3 2025, with deliveries reaching 116,000 units, a year-on-year increase of 149.3%, and revenue of 20.38 billion yuan, up 101.8%, with a gross margin surpassing 20% for the first time at 20.1% [1] Group 1: "One Car, Dual Energy" Strategy - The "One Car, Dual Energy" strategy aims to reshape the electric vehicle product landscape, introducing the Kunpeng Super Range Extender technology to address five key issues faced by traditional range extender users [2] - The Xiaopeng X9 Super Range Extender, the first model featuring this technology, has become the world's longest-range seven-seater vehicle, generating unprecedented user interest and achieving nearly four times the pre-sale orders compared to the last pre-sale [2] - The company plans to launch seven models with Super Range Extender configurations by 2026, including three models in Q1 2026, addressing user pain points with longer electric range and faster charging [2][3] Group 2: Market Performance and Projections - Xiaopeng Motors anticipates a strong growth trajectory, projecting Q4 2025 total deliveries between 125,000 and 132,000 units, representing a year-on-year increase of 36.6% to 44.3%, with expected revenue of 21.5 billion to 23 billion yuan, up approximately 33.5% to 42.8% [3] Group 3: Physical AI Ecosystem - The company is transitioning to a physical AI technology framework, positioning itself as a global explorer in embodied intelligence, with significant investments in AI models, computing power, and data [4] - The second-generation VLA model will have ten times the parameters of its predecessor, enhancing safety and user experience in intelligent driving [4] - Xiaopeng Motors adopts an open ecosystem strategy, with the second-generation VLA model being made available to global partners, including Volkswagen as the first customer [4][5] Group 4: Future Applications and Market Potential - The company views Robotaxi and humanoid robots as the two primary application scenarios for physical AI, planning to launch three Robotaxi models in 2026 and operate trials in China [5] - The new generation IRON robot, designed with a human-like form, is expected to achieve comprehensive capability integration by Q2 2026 and mass production by the end of 2026, with long-term sales potential exceeding 1 million units annually by 2030 [5] - Xiaopeng Motors is confident in becoming a leader in physical AI, aiming to create greater value for global customers and shareholders [5]